与招聘者/求职者在线直聊
更精准匹配求职意向
获得更多求职信息
更多筛选：
10年以上
学历要求
工作性质
公司规模
更新时间
市场总监【福建厦门】 
30K~50K·14薪
工作地区福建厦门
招聘人数若干人
学历要求本科
工作经验10年以上
- Main Job Responsibilities
1. Branding and Marketing Strategy Planning:
◇ Formulate and implement global marketing strategies and plans, including E-commence, digital marketing, content marketing, and social media marketing according to group and regional level business plan.
◇ Ensure regional marketing activities align with overall strategies and adjust based on market feedback.
◇ Crisis Management & Risk Management of Brand
2. Product Promotion:
◇ Participate in product development and market positioning to ensure products meet market needs and brand positioning.
◇ Be responsible for global launch plans and promotion strategies for new products.
3. Partnership Management:
◇ Establish and maintain relationships with key global partners to drive project implementation and development.
◇ Participate in international exhibitions and events to expand business networks and brand influence.
4. Market Analysis and Research:
◇ Analyse global market trends and competitive landscape to identify opportunities and risks.
◇ Conduct market research to understand customer needs and preferences, optimizing market strategies.
5. Budget Management and Performance Evaluation:
◇ Develop and manage marketing budgets to ensure effective resource utilization.
◇ Monitor and evaluate the effectiveness of marketing activities, regularly report performance, and propose improvements.
6. Team Management and Coordination:
◇ Lead and manage the global marketing team, providing guidance and support to enhance team performance.
◇ Coordinate marketing activities across regions to ensure efficient execution and resource sharing.
Job Requirements:
◇ Bachelor's degree and above, major in marketing, or related communications field, MBA preferred;
◇ Over 10 years’ experience, at least 5 year experience in managing and leading a marketing team in international senior business or marketing management position in renewable energy industry or home appliance as the main contributor;
◇ Excellent strategic thinking and planning abilities, proficiency in E-commerce operation and digital marketing, including social media, SEO, PPC, email marketing and content marketing;
◇ Bilingual fluency in English and Mandarin.
◇ Excellent communication and interpersonal skills, results-oriented with a focus on achieving targets and driving business growth.
30K~50K·14薪 本科 10年以上
赵先生 |
HR
甲方公司背景 市场推广 品牌推广 网络媒介 网络媒介
微信扫一扫快速求职
上市公司 光伏电站 500-1000人
高新技术企业 五险一金 带薪年假
关注
分享
推荐职位
